User Generated Content (UGC) refers to any content—text, reviews, pictures, videos, etc.—created by individuals, typically, customers of a brand. UGC can be a powerful promotional tool for an e-commerce brand, as it enhances authenticity and trust.
E-commerce
User generated content (UGC)
Discover straightforward explanations of common tech, SaaS, and e-commerce terminology below.
User Generated Content (UGC) refers to any content—text, reviews, pictures, videos, etc.—created by individuals, typically, customers of a brand. UGC can be a powerful promotional tool for an e-commerce brand, as it enhances authenticity and trust.