E-commerce

Glossary

Fast moving consumer goods (FMCG)

Discover straightforward explanations of common tech, SaaS, and e-commerce terminology below.

Fast moving consumer goods (FMCG) are consumer products with a high turnover rate and relatively low cost, such as food, drink, toiletries, and household goods. FMCG companies often focus on high-volume sales, frequent purchases, and wide distribution networks.