ARR is the annualised revenue that a company expects to receive from its customers for providing certain services or products. It’s particularly relevant in subscription-based businesses, where customers pay on a recurring basis.
Tech & SaaS
Annual recurring revenue (ARR)
Discover straightforward explanations of common tech, SaaS, and e-commerce terminology below.
ARR is the annualised revenue that a company expects to receive from its customers for providing certain services or products. It’s particularly relevant in subscription-based businesses, where customers pay on a recurring basis.