Tech & SaaS · E-commerce

Glossary

Compound annual growth rate (CAGR)

Discover straightforward explanations of common tech, SaaS, and e-commerce terminology below.

Compound annual growth rate (CAGR), is a measure of the average annual growth rate of an investment or business over a specific period, assuming steady growth. It provides a smoothed annual growth rate by accounting for compounding effects. CAGR is often used to assess investment performance, evaluate business growth, or project future growth potential. It helps to provide a clear picture of the overall growth rate, taking into account the compounding effect over multiple periods, rather than considering simple arithmetic averages.